Blog

True That!

Twila True Beauty is on the rise.

Indie brand Twila True Beauty is inspired by the wealth of cultural influences, bold colors and precious native resources of the Oglala Sioux Pine Ridge Reservation. The line is comprised of 5 luxurious body care products and 62 long-lasting nail lacquers. Their premium beauty products all have the True Power Complex, a proprietary blend of plum seed oil and naturally occurring antioxidants of vitamins A, C and E leaving your skin radiate with an elegant blend of wild plum, berry and floral extracts.

Twila True Beauty vegan nail lacquers are chip-resistant, non-toxic, and 5-free, with vibrant shades that come in a range of crèmes, shimmers and metallics. All products are proudly made in the USA and have never been tested on animals, said the company. The square bottles look great on the shelf and the colors are quite good! The skin care is equally upscale in both formulation and packaging.

Namesake Twila True is an entrepreneur and philanthropist. She is CEO and president of True Family Enterprises and an Oglala Sioux Native American. She comes from the Pine Ridge Reservation of South Dakota, the second largest reservation in the US. A portion of every purchase helps to benefit the True Sioux Hope Foundation. 

Twila recently paired up with designer Gretchen Christine for an exclusive 12-piece nail polish collection that is paired to compliment Gretchen’s vegan handbag collection available at https://www.gretchenchristine.com/.
 

Keep Up With Our Content. Subscribe To Happi Newsletters